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Automated Workflows & Smart Notifications via WhatsApp

Connect WhatsApp to your live business systems — trigger workflows, send smart alerts, and automate decisions through a single conversational interface. WhatsApp becomes the real-time nerve centre of your operations.

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WhatsApp Business API — Billing Overview
All WABA messages are charged per message by Meta, except for Service messages (user-initiated conversations) which are charged per 24-hour session — meaning unlimited messages within that window at one session fee.
Message categories: Marketing (per message) · Utility (per message) · Authentication/OTP (per message) · Service/Customer Service (per 24-hour session, user-initiated only). Pricing varies by destination country. Contact us for a quote.
HTTPS API Integration

How WhatsApp Business API Integration Works

Two-way real-time communication between your backend systems and your staff or customers — through WhatsApp.

📤 Outbound — System to WhatsApp
Your Backend System calls:
• Recipient phone number
• Pre-approved message template
• Dynamic variables (name, date, reference)
Result:
Personalised WhatsApp message sent to the right person in real time
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📥 Inbound — WhatsApp to System
User replies via WhatsApp:
• Reply sent to your backend webhook via HTTPS POST
• System processes: approve / reject / confirm / cancel
• Database records updated automatically
Result:
Next workflow step triggered — next WhatsApp message sent automatically
What Gets Triggered

Notification Types & Trigger Events

Every significant business event can trigger an instant, personalised WhatsApp message to exactly the right person.

✅ Approval Workflow Notifications

  • Registration submitted → HR admin notified to review
  • Admin approves → Staff notified "Your account is now active"
  • Admin rejects → Staff notified with reason and next steps
  • Pending too long → Escalation alert to senior admin

🚗 Operational Alerts

  • Ride confirmed → Rider notified with driver details
  • Driver cancels → All affected riders notified instantly
  • No-show reported → Admin alerted for investigation
  • Seat request received → Driver prompted to accept or reject

⏰ Reminder & Deadline Notifications

  • Appointment tomorrow → Reminder with time and location
  • Document expiring in 7 days → Staff alerted to renew
  • Submission deadline approaching → Broadcast to group
  • Monthly report due → Automated prompt to department head

🔒 System & Security Alerts

  • Admin login from new IP → Security alert with OTP
  • Failed login attempts → Alert account owner and root admin
  • Data export performed → Audit notification to system owner
  • API error rate spike → Technical alert to IT team
Automation in Action

End-to-End Workflow Automation Examples

Complete automated workflows — from first trigger to final outcome — with zero manual intervention.

🚗 Carpool Ride Matching

Driver posts trip via WhatsApp
Backend finds matching riders (same route & time)
Notification sent to each matching rider
Rider taps "Request Seat"
Driver notified to accept or reject
Rider confirmation sent automatically
30-min reminder sent to both
Trip completed → feedback request sent

👥 Staff Registration Approval

Staff registers via WhatsApp chatbot
Admin dashboard shows pending registration
WhatsApp alert sent to HR admin
Admin approves in dashboard with one click
Staff receives WhatsApp approval notification
Staff account activated instantly
Welcome message with instructions sent

⚠️ Complaint Escalation

Staff submits complaint via WhatsApp
Complaint logged in admin system
Category auto-detected by AI
Assigned to relevant admin by category
Admin receives WhatsApp alert
Admin resolves and marks as closed
Staff notified + satisfaction rating requested
System Compatibility

What Systems Can Be Connected via HTTPS API

WhatsApp becomes the notification and interaction layer for any system with a REST API endpoint.

👥HR & Payroll Systems
📅Booking & Reservation Platforms
🚛Fleet Management Systems
👔CRM Platforms
🏭ERP Systems
🗄️Custom Internal Databases
🏛️Government Portal Integrations
📆Third-Party Scheduling Software
💳Payment Acknowledgement Systems
🔌Any System with REST API
Business Impact

From Manual to Automated — The Difference

ProcessWith WhatsApp API Automation
Notifying approversWhatsApp — instant, vs email that may take hours or days
Getting approval responseReply via WhatsApp — seconds, vs waiting for email reply
Sending remindersAutomated, personalised WhatsApp — vs manual or scheduled email
Escalating overdue itemsAuto-escalation via WhatsApp — vs manual follow-up phone call
Confirming bookingsInstant WhatsApp with all details — vs email confirmation in spam

Ready to Connect WhatsApp to Your Business Systems?

Talk to our integration team — we'll map out exactly how WhatsApp API fits into your existing workflows and systems.

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📞 1800 87 7061  ·  +603 2780 3880  ·  [email protected]

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